Your car is a data machine that automakers may use to cash in

September 15, 2017
34 Views

In the mid-1980s, I routinely hopped into my Mazda B2200 pickup truck and set out on a 360-mile drive from my hometown to college.

All I had was an AM/FM radio to keep me company. I didn’t even have air conditioning. Navigation was at first by paper map, and later by memory.

By the standards of auto travel today, this was primitive mobility. I might as well have been sailing a dark ocean alone with just the stars to guide me, in the eyes of modern drivers with GPS navigation, iPhones, and ornate infotainment systems.

I will say, however, that it was …read more

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